Every module, every lesson.

5 lessons · 3h 25m · led by Kamal

1. 1.1

   The Digital Shift — Why Traditional Business Is No Longer Enough

   Video45 min
2. 1.2

   The Small Business Owner's Digital Opportunity in 2025

   Video45 min
3. 1.3

   Overcoming Fear & Tech Overwhelm — You Don't Need to Be a Geek

   Video40 min
4. 1.4

   The Cost of Staying Offline — What You're Losing Every Day

   Video40 min
5. 1.5

   Building a Winner's Mindset for Digital Growth

   Video35 min

6 lessons · 4h 45m · led by Azar

1. 2.1

   Prompt Engineering Fundamentals — Structure, Context, Tone

   Video50 min
2. 2.2

   Writing Captions, Scripts & Emails with ChatGPT

   Video50 min
3. 2.3

   Market Research & Competitor Analysis Using AI

   Video45 min
4. 2.4

   Claude for Documents, Strategy & Deep Analysis

   Video45 min
5. 2.5

   Perplexity for Real-Time Research — Beyond Google

   Video35 min
6. 2.6

   Building Your Personal AI Workflow — Live Session

   Video60 min

5 lessons · 3h 20m · led by Riyaz

1. 3.1

   Instagram Profile Optimization — Bio, Highlights, Link in Bio

   Video40 min
2. 3.2

   Facebook Page Setup and Optimization for Business

   Video35 min
3. 3.3

   Organic Growth Strategies — Hashtags, Collabs, Saves

   Video50 min
4. 3.4

   Instagram Shopping & Facebook Shops Setup

   Video45 min
5. 3.5

   Meta Business Suite — Managing Both Platforms in One Place

   Video30 min

6 lessons · 4h 10m · led by Kamal

1. 4.1

   What Is Content Marketing & Why It Works for Local Businesses

   Video40 min
2. 4.2

   Finding Your Niche Voice — How to Stand Out in a Crowded Market

   Video40 min
3. 4.3

   Know Your Customer — Building Your Ideal Buyer Persona

   Video50 min
4. 4.4

   The Content Pillars Framework — What to Post & Why

   Video40 min
5. 4.5

   Building a 30-Day Content Calendar from Scratch

   Video45 min
6. 4.6

   Repurposing Content — Create Once, Use Everywhere

   Video35 min

6 lessons · 4h 20m · led by Santhosh

1. 5.1

   Canva Masterclass — Layouts, Fonts & Templates for Non-Designers

   Video60 min
2. 5.2

   Brand Color Psychology — Picking Colors That Attract Your ICP

   Video35 min
3. 5.3

   Creating Your Brand Kit — Logo, Colors, Fonts & Voice Guide

   Video50 min
4. 5.4

   Social Media Templates — Posts, Stories & Highlights Covers

   Video50 min
5. 5.5

   Designing Thumbnails That Get Clicked

   Video40 min
6. 5.6

   Exporting & Sizing for Every Platform

   Video25 min

6 lessons · 4h 45m · led by Santhosh

1. 6.1

   Reels & Shorts Editing Masterclass — CapCut & Native Editors

   Video60 min
2. 6.2

   Short-Form Video — Hooks, Pacing & the 3-Second Rule

   Video50 min
3. 6.3

   Phone Filming Setup — Lighting, Audio & Framing on a Budget

   Video40 min
4. 6.4

   Batch Content Creation Workflow — A Week of Content in 2 Hours

   Video60 min
5. 6.5

   AI Video Tools — Runway, Invideo AI & CapCut AI

   Video40 min
6. 6.6

   Content Repurposing — One Idea Across 7 Formats

   Video35 min

5 lessons · 3h 55m · led by Riyaz

1. 7.1

   Meta Ads — Campaign Objectives Explained Simply

   Video50 min
2. 7.2

   Audience Targeting — Interests, Behaviours, Custom Audiences

   Video50 min
3. 7.3

   Creative Strategy — What Makes a Winning Ad

   Video40 min
4. 7.4

   Reading Ads Manager — Metrics That Matter

   Video35 min
5. 7.5

   Live Campaign Setup Workshop — Build Your First Ad Together

   Video60 min

9 lessons · 6h 40m · led by Azar

1. 8A.1

   Shopify Plan Selection — Which Plan Is Right for You

   Video30 min
2. 8A.2

   Domain, Theme Setup & Brand Customization

   Video60 min
3. 8A.3

   Product Pages That Convert — Descriptions, Images, Pricing

   Video50 min
4. 8A.4

   Payment Gateways — Razorpay, PayU & Shopify Payments Setup

   Video40 min
5. 8A.5

   Shipping Zones, Rates & Delivery Management

   Video40 min
6. 8A.6

   SEO Basics for Shopify — Title Tags, URLs, Alt Text

   Video45 min
7. 8A.7

   Must-Have Apps — Reviews, Upsell, Email Capture, Returns

   Video40 min
8. 8A.8

   Shopify Analytics — What to Track Weekly and Monthly

   Video35 min
9. 8A.9

   Store Audit Workshop — Fixing the 10 Most Common Mistakes

   Video60 min

6 lessons · 4h 10m · led by Shahul

1. 8B.1

   Platform Comparison — Shopify vs WordPress vs Squarespace vs Wix

   Video40 min
2. 8B.2

   Anatomy of a High-Converting Landing Page

   Video45 min
3. 8B.3

   Building Your First Landing Page — Live Walkthrough

   Video60 min
4. 8B.4

   Lead Capture Forms, Popups & CTA Strategy

   Video35 min
5. 8B.5

   Speed, Mobile-First & Basic Accessibility Checklist

   Video30 min
6. 8B.6

   Connecting Google Analytics 4 & Search Console

   Video40 min

7 lessons · 5h 10m · led by Riyaz

1. 9A.1

   Retargeting Strategy — Warming Up Cold Audiences

   Video45 min
2. 9A.2

   Dynamic Product Ads (DPA) — Setup & Optimisation

   Video50 min
3. 9A.3

   Lookalike Audiences — Finding Your Best Future Customers

   Video40 min
4. 9A.4

   ROAS Optimisation — Scaling What Works, Cutting What Doesn't

   Video50 min
5. 9A.5

   Catalogue Ads & Collection Ads for Ecom

   Video40 min
6. 9A.6

   Ad Creative Testing — Split Testing for Higher ROI

   Video45 min
7. 9A.7

   Reading Ecom Metrics — CAC, LTV, ROAS Deep Dive

   Video40 min

7 lessons · 4h 55m · led by Riyaz

1. 9B.1

   Lead-Gen Campaign Setup — Instant Forms vs Landing Pages

   Video45 min
2. 9B.2

   Retargeting for Service Businesses — Warming the Pipeline

   Video45 min
3. 9B.3

   Audience Stacking — Layering Interests, Behaviours & Custom Lists

   Video40 min
4. 9B.4

   Creative Strategy for Service Ads — Testimonials, Case Studies

   Video45 min
5. 9B.5

   Budget Scaling Framework — When & How to Scale

   Video40 min
6. 9B.6

   CRM Integration — Connecting Leads to GoHighLevel

   Video40 min
7. 9B.7

   Reporting & KPI Review for Client-Facing Work

   Video40 min

7 lessons · 5h 15m · led by Sethu

1. 10.1

   How Google Ads Works — Auction, Quality Score & Ad Rank

   Video40 min
2. 10.2

   Keyword Research for Google Ads — Match Types & Negative Keywords

   Video50 min
3. 10.3

   Search Campaign Setup — Structure, Bidding & Extensions

   Video55 min
4. 10.4

   Writing High-Converting Google Ad Copy

   Video40 min
5. 10.5

   Display Ads — Remarketing & Audience Targeting

   Video40 min
6. 10.6

   Performance Max Campaigns — What They Are & How to Use Them

   Video45 min
7. 10.7

   Google Ads Analytics — Reading Reports & Optimising Campaigns

   Video45 min

5 lessons · 3h 20m · led by Sethu

1. 11A.1

   How Google Search Works — What Ecom Stores Must Prioritise

   Video35 min
2. 11A.2

   Keyword Research for Product Pages — Buyer Intent Focus

   Video50 min
3. 11A.3

   On-Page SEO for Shopify — Titles, Meta, URLs, Images

   Video45 min
4. 11A.4

   Collections & Category Page SEO

   Video35 min
5. 11A.5

   Link Building for Ecom — Reviews, Directories & PR

   Video35 min

6 lessons · 4h 10m · led by Sethu

1. 11B.1

   How Google Search Works — What Small Businesses Must Know

   Video35 min
2. 11B.2

   Keyword Research for Service Businesses

   Video40 min
3. 11B.3

   On-Page SEO — Title, Meta Description, Headings & Content

   Video45 min
4. 11B.4

   Blog Content Strategy — Topics, Formats & Publishing Cadence

   Video45 min
5. 11B.5

   YouTube SEO — Titles, Thumbnails, Descriptions & Playlists

   Video40 min
6. 11B.6

   SEO Audit Workshop — Fix Your Most Urgent Issues Now

   Video50 min

7 lessons · 5h 00m · led by Guhan

1. 12.1

   Sales Psychology — Why People Buy and What Stops Them

   Video40 min
2. 12.2

   Discovery Call Framework — 10 Questions That Qualify a Lead

   Video50 min
3. 12.3

   Objection Handling — Price, Timing, Trust & Competition

   Video50 min
4. 12.4

   Closing Techniques That Don't Feel Salesy

   Video40 min
5. 12.5

   Proposal Presentation & Follow-Up Sequences

   Video40 min
6. 12.6

   Managing Difficult Clients & Setting Professional Boundaries

   Video40 min
7. 12.7

   Sales Roleplay & Live Q&A

   Video40 min

6 lessons · 4h 20m · led by Guhan

1. 13.1

   Pricing Psychology — Anchor, Charm Pricing & Value Ladders

   Video45 min
2. 13.2

   Designing Your Offer Stack — Core, Upsell, Downsell, Cross-Sell

   Video50 min
3. 13.3

   Service Packaging — Retainers vs Projects vs One-Off

   Video40 min
4. 13.4

   Digital Products — eBooks, Templates, Toolkits & Mini-Courses

   Video40 min
5. 13.5

   Subscription & Membership Models — Setup & Pricing

   Video40 min
6. 13.6

   Pricing Your Offer Workshop — Find Your Number with Confidence

   Video45 min

9 lessons · 7h 00m · led by Sasirekha

1. 14.1

   GHL Overview — CRM, Funnels, Pipelines & What It Replaces

   Video50 min
2. 14.2

   Account Setup — Sub-Account, Settings & Integrations

   Video45 min
3. 14.3

   Building Your First Lead Capture Funnel in GHL

   Video60 min
4. 14.4

   Thank-You Pages, Confirmation Flows & Lead Tagging

   Video40 min
5. 14.5

   Email Automation Sequences in GHL — Build It Live

   Video50 min
6. 14.6

   SMS Automation — When to Use It, How to Write It

   Video40 min
7. 14.7

   Appointment Booking — Calendar Setup & Automated Reminders

   Video45 min
8. 14.8

   Pipeline Setup — Stages, Tracking & Follow-Up Triggers

   Video45 min
9. 14.9

   Full Funnel Audit — Reviewing Your Completed Automation

   Video45 min

6 lessons · 4h 40m · led by Riyaz

1. 15.1

   Why Data Matters — From Gut Decisions to Informed Ones

   Video30 min
2. 15.2

   Google Analytics 4 Setup & Key Reports Walkthrough

   Video55 min
3. 15.3

   Meta Pixel & Conversion Tracking — Installation & Events

   Video50 min
4. 15.4

   KPIs That Matter — CAC, LTV, ROAS, Churn Rate Explained

   Video45 min
5. 15.5

   A/B Testing Basics — What to Test, How to Read Results

   Video40 min
6. 15.6

   Monthly Performance Review Process — Template & Live Session

   Video60 min

7 lessons · 4h 20m · led by Vignesh

1. 16.1

   GMB Setup & Verification — Complete Step-by-Step Walkthrough

   Video45 min
2. 16.2

   Profile Optimization — Categories, Photos, Q&A, Services

   Video40 min
3. 16.3

   Review Strategy — Getting Reviews Without Begging

   Video40 min
4. 16.4

   Responding to Reviews — Templates for Positive and Negative

   Video30 min
5. 16.5

   Google Posts, Offers & Events — How to Use Them

   Video30 min
6. 16.6

   Local SEO — NAP Consistency, Directory Citations, Maps Ranking

   Video45 min
7. 16.7

   Reading GMB Insights — Translating Data into Action

   Video30 min

8 lessons · 5h 40m · led by Guest Faculty

1. 17.1

   Business Registration Types — Sole Prop, LLP, Pvt Ltd Compared

   Video50 min
2. 17.2

   GST Registration — When You Need It, How to Get It

   Video45 min
3. 17.3

   GST Filing Basics — GSTR-1, GSTR-3B Simplified

   Video50 min
4. 17.4

   MSME / Udyam Registration — Step-by-Step Walkthrough

   Video40 min
5. 17.5

   Income Tax for Business Owners — What You Must Know

   Video45 min
6. 17.6

   TDS Basics — When You Deduct, When You Pay

   Video35 min
7. 17.7

   Trademark & IP Protection — Protecting Your Brand Name and Logo

   Video40 min
8. 17.8

   Compliance Calendar — Never Miss a Deadline Again

   Video35 min

6 lessons · 4h 25m · led by Kamal

1. 18.1

   Why Systems & Documents Are the Backbone of a Scalable Business

   Video40 min
2. 18.2

   Creating Your Brand Kit — Logo, Colors, Fonts & Voice Guide

   Video50 min
3. 18.3

   Writing SOPs for Your Social Media & Marketing Workflow

   Video50 min
4. 18.4

   Client Onboarding Documents — Proposals, Contracts & Welcome Kits

   Video45 min
5. 18.5

   Building Templates That Save You 10+ Hours a Week

   Video40 min
6. 18.6

   Tools to Manage & Store Your Business Documents Digitally

   Video40 min

7 lessons · 4h 20m · led by Guest Faculty

1. 19.1

   WhatsApp Business Setup — Profile, Catalogue & Quick Replies

   Video40 min
2. 19.2

   AiSensy Platform Overview — Features & Dashboard Walkthrough

   Video40 min
3. 19.3

   Building Broadcast Lists & Audience Segmentation

   Video35 min
4. 19.4

   WhatsApp Automation Flows — Welcome, Follow-Up & Re-Engagement

   Video50 min
5. 19.5

   Writing WhatsApp Copy That Gets Replies

   Video35 min
6. 19.6

   WhatsApp Catalogue & Payment Links for Sales

   Video30 min
7. 19.7

   Compliance & Opt-In Best Practices for WhatsApp Marketing

   Video30 min

7 lessons · 4h 20m · led by Kamal

1. 20.1

   Influencer Tiers — Nano vs Micro vs Macro, Which to Choose

   Video40 min
2. 20.2

   Finding & Vetting Influencers — Tools and Red Flags

   Video40 min
3. 20.3

   Brief Writing — How to Communicate Your Vision Clearly

   Video45 min
4. 20.4

   Collaboration Agreements — What to Include, What to Avoid

   Video35 min
5. 20.5

   UGC Strategy — Getting Customers to Create Content for You

   Video40 min
6. 20.6

   Affiliate & Commission Structures — Setting It Up Right

   Video35 min
7. 20.7

   Disclosure Rules — ASCI Guidelines for India Explained

   Video25 min

7 lessons · 5h 20m · led by Kamal

1. 21.1

   When to Hire — The Signals That Tell You It's Time

   Video40 min
2. 21.2

   Hiring Freelancers & VAs — Platforms, Briefs & Vetting

   Video45 min
3. 21.3

   SOP Documentation — Templates That Anyone Can Follow

   Video50 min
4. 21.4

   Lean Tools Stack for a Growing Team — Notion, Slack, GHL & More

   Video40 min
5. 21.5

   Financial Literacy Basics — Reading P&L and Cashflow

   Video45 min
6. 21.6

   Building Strategic Partnerships & Your Referral Network

   Video35 min
7. 21.7

   Your 30-Day Action Plan — Personalised Launch Session

   Video65 min

4 lessons · 3h 00m · led by Kamal

1. 22.1

   Reviewing Your Journey — What You've Built in This Course

   Video30 min
2. 22.2

   Setting Your 1-Year Revenue & Growth Targets

   Video45 min
3. 22.3

   Building Your Personal 90-Day Execution Plan

   Video45 min
4. 22.4

   Final Live Q&A — Get Unstuck, Launch with Confidence

   Video60 min